Announcement

Collapse
No announcement yet.

Optimize your commercial prospecting

Collapse
X
 
  • Filter
  • Time
  • Show
Clear All
new posts

  • Optimize your commercial prospecting

    Refine your grip well. The commercial speechmust be refined and the terms used chosen wisely. It's not about improvising when you find yourself in front of the client. You must interest your potential customers very quickly. It is estimated that beyond the first twenty seconds, you already lose their attention. Your catchphrase must be original and out of the usual clichés and your presentation must be as explicit and simple as possible. Suggest at most one promise, be it a benefit, solution, answer, or reward. Your speech must immediately capture the interest and curiosity of your interlocutor, whether it is oral or written, and be dynamic and optimistic. A speech not too rehearsed.

    A speech learned by heart is far from being judicious because the added value is to restructure your speech according to its expectations and expressed needs. It is not a question of repeating the same Italy WhatsApp Number List speech regardless of your interlocutor but of very quickly capturing what made your prospect pay attention to you. There is no point, for example, in insisting on the color of your product if it is of no importance to the buyer. Prospect information. The first principle is before any action is to find out about your future prospects and obtain as much information as possible. You can take an interest in their turnover, their needs, the services that could interest them, the products they use or even their socio-professional category, for example. Your file must be regularly updated and relate all of your exchanges with the prospect.



    You can acquire a CRM to better monitor your company's commercial activity. Your file must include all the information related to your customer meetings: date, time, content of the exchanges with any objections, level of customer interest in your offer… This proves to be very relevant for improving your presentation during your next contacts, for going straight to the point and focusing on the arguments that work. You will also be able to contact your prospects at the right time. No need to remind them, for example, if they are waiting for money to come in to buy your product. Adapt your speech to your prospect. To capture the maximum attention of your client or succeed in your sale, your speech must be able to adapt as much as possible to his personality. You can focus on his interests to maximize your chances.
    Last edited by nibir511; 06-08-2023, 08:31 AM.
Working...
X